Standard No.:	DB46/T 663.2-2024
English Name:	Evaluation method for agricultural products brand―Part 2:Enterprise brand
Chinese Name:	农业品牌价值评价方法 第2部分：企业品牌
Chinese Classification:	A00    Standardization and Quality Management
Professional Classification:	DB    Provincial Standard
Source Content Issued by:	Hainan Provincial Administration for Market Regulation
Issued on:	2024-10-31
Implemented on:	2024-12-1
Status:	valid
Target Language:	English
File Format:	PDF

本文件规定了农业企业品牌评价的术语和定义、评价原则与要求、企业品牌强度、企业品牌价值测算模型、评价程序和评价档案等要求。
本文件适用于农业企业品牌价值的评价。